The course provides learners with the knowledge to optimize their online presence effectively, applying all the strategies and steps for drafting a communication plan.
Target
Staff responsible for corporate communication for their own company or others, and who use social media to promote activities and services.
Duration
2 hours 30 minutes
Delivery
On-line
Methodology
The course is entirely delivered online and is structured into guided self-learning paths consisting of animated slides synchronized with audio and professional voice-over, serving as an interactive multimedia version of an active classroom lesson (Multimedia Lesson).
Instructional materials
Multimedia online lessons, in-depth documents and articles, assessment and learning tests, downloadable certificate of attendance.